Surveys are a huge part of market research. Without surveys, it can be tough for a company to understand how a target audience thinks, and how it will engage with certain products.
With this in mind, there’s a lot of money to be made by conducting surveys. This, in turn, means that there’s incentive for companies to reward survey participants.
While survey-taking isn’t likely to be enough for a full-time job, you can definitely make some extra cash with them. There are a ton of different ways to do it, and it takes minimal effort on your part — just answer honestly and get paid!
In this post, we’ll take a look at a few of the main ways to get started with paid surveys. From there, it’s as easy as getting paid for your opinions.
Survey Sites
In 2022, survey sites and apps are by far the most popular way to participate in market research surveys. Most of these platforms, like Swagbucks and Survey Junkie, operate as intermediaries between companies and consumers. Basically, companies pay them to gather information from users, and the sites reward those users for participating.
Fortunately, there are dozens of different sites to choose from, and they’re all free to use. To get a better idea of which ones pay the best, check out our list of the most popular survey sites.
Direct Surveys
While companies often outsource their research, they’ll also do some of it in-house. For example, a company might send a questionnaire via email or physical mail with a paid opportunity.
These opportunities won’t be as frequent as survey sites, and you might be limited by the target audience that a company is looking for. In general, if you want to make money with surveys, casting as a wide a net as possible is important.
Bottom Line
Survey-taking is a quick, easy, and sometimes fun way to earn a little bit of extra cash. Your opinion can affect the products on the market, which also comes with a sense of participation in the economy.
While surveys won’t make you rich, they can definitely set you up with some extra spending money each month. And the best part? They’re open to anyone, and all you need is a wi-fi connection to qualify.